Earning web traffic the old fashioned wayClick here to view the embedded video.
For many businesses, launching a website feels like the finish line. You’ve worked hard to have a final product and you’re excited to move on to other things. Unfortunately, there is no simple finish line for web success. It’s important to celebrate a website launch, but the true test of your website is how well it works for you in the long run (how many new customers, donors, or volunteers it brings in, how much you grow your email list, how many new leads you’ve gotten). Having a site that works for you and ...
MoreGoogle Query Suggest Takes a Shot at RealtorsI discovered this affront to the Real Estate profession recently, as I was gathering material for an upcoming presentation on using video to increase online user engagement.
One of the things that I like to do in the beginning of my presentations is define a baseline of interaction. As a website owner, you know where you want people to end up when they visit your site. (If you don’t, then stop paying your hosting fees!) But before you can effectively drive people toward that goal, you need to figure out what they are thinking when they arrive: What are they looking ...
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